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General : Aihoshi: Why Aren't MMOGs More Fun?

Quite a while ago now- perhaps as far back as eight to 10 years - I conducted a completely informal little survey in which I asked developers with experience working on at least one MMOG whether they felt the titles of that time were as much fun as they could or should be. The answers were preponderantly negative. This was as expected. I'd have been gravely disappointed if people had thought there wasn't significant room for improvement.
Flashing forward to the present, the industry has definitely progressed in this regard. However, as you can gather from today's column heading, I'm not entirely happy with the extent that has actually been achieved. Of course, this begs the question "Why not?" I'm not presumptuous enough to suggest or even think I can provide a definitive answer, but I do have a few thoughts I'm willing to offer up for consideration.

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